New tools and tech seem like reasonable investments to set your content program for success next year. If that’s the extent of your plan, though, you might be creating the roadblock that delays (or, worse, derails) your vision. https://t.co/tuPBEAaij7
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Look for us at #RVCF2022 later this month and hear SAS experts Ben Barras and Michael Presley lead two insightful discussions about SAS software for retail and consumer goods analytics - https://t.co/DTPoE2OtHZ. https://t.co/3bmeWmJSDd
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RSVP for next week's webinar, 4 Steps to Ranking Higher on Google with Hub and Spoke Content Marketing. #CMWorld 🗣 Special Guest: @Conductor’s Zack Kadish 📆: Wednesday, October 19 🎟: https://t.co/96Vh1Y9UOF https://t.co/eCXeYJ1rUc
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Give us 3 minutes, and we’ll give you 3 simple SEO strategies that will attract readers to your content like moths to a flame: 🧵
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Branding and marketing for competitor brands with @brooksrunning CEO @jimweberseattle: Start listening 👂 https://t.co/WUi9VkbzBQ #runhappy #rremarkablepeople https://t.co/SicXYdaYWx
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Here they are again: 1. Own your niche 2. Be intentional with keywords 3. Go after low-hanging fruit There’s a lot to this game, but if you do those, you’ll instantly be better than 90% of people trying to do SEO.
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Angela Lansbury – a storied career sure to touch people for years to come https://t.co/j090DQSbXt
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Had a blast on the Digital Marketing Masterclass podcast with Christopher Carr (CEO of @Farotech). Here are a few tips I gave: - Conduct research first - Do something unexpected - Ask yourself what is your audience’s priority Watch the full episode here: https://t.co/n0jRSbL1on
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Strategy 1: Own Your Niche You shouldn’t want as many readers as possible. You should want as many *ideal* readers as possible. Traffic is worthless if it doesn’t want what you’re selling. So, pick the perfect niche and stick to it.
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Quick example: The phrase “freelance writing course” has extremely high competition, which the phrase “how to become a full-time freelance writer” doesn’t. Winning the first one probably won’t happen, but you could win the second one.
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Three simple guidelines for using keywords: 1. Write your keyword in the first 100 words of your content. 2. Add the keyword at the beginning of your title tag. 3. Use the keyword in the URL (if possible).
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